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  • Opinion Sunday, May 4, 2008

    Opinion  

    Posted on Sat, Apr. 26, 2008 10:15 PM

    COMMENTARY

    You have no excuse for refusing to go green

    Greetings from the planet Earth, where if you can’t reduce your shoe size, you can reduce the size of your carbon footprint.

    It is easier being green than you may think. Baby steps, my friends, baby steps.

    In our household, I reduced our garbage to one bag weekly. We’ve increased the number of recycle bins that hold newspapers, towel rolls, pizza-box cardboard, ice-cream buckets and assorted biodegradable items.

    I’ve prohibited the running of water during the brushing of teeth. Lighting means compact fluorescents. Bottled water has been banned, except for state emergency. Laundry is washed cold with eco-friendly products by Method or the Kansas City, Mo.-based Zum ( www.indigowild.com). Produce is organic and locally grown. Other food comes no farther than 100 miles.

    On Earth Day at Target, I bought a tote made of recycled Kool-Aid and Capri Sun juice packs. New Jersey-based TerraCycle Inc. partnered with Honest Kids to sell these bags (mine was $10) that turn waste into revenue. Billions of these juice packs are discarded each year.

    If you can’t reduce, TerraCycle wants you to reuse, recycle and replenish your bank account. Right on the tote tag it says: “If your organization would like to collect drink pouches and get paid for it,” go to www.terracycle.net/brigades.

    Recently, I was asked to speak at the spring meeting of Ladies Who Drink Their Lunch. I spoke about sustainable living.

    I showed these socialites a clear, green bottle of spirits distilled in Weston, Mo. It looked as if it could have been sold by wagon as Dr. Hooch’s Miracle Elixir. Instead, 360 Vodka’s “revolutionary bottle” consists of 87 percent recycled glass (“70 percent post-consumer glass”). Labels are “made of 100 percent post-consumer waste paper” and “processed chlorine free.”

    When I told these slurring socialites they had washed down their cucumber sandwiches with hooch made with “American grain,” their livers swelled with pride.

    Besides dissuading expectant mothers from drinking alcohol, 360 Vodka provides a professorial lecture on greening. As I told the Ladies Who Drink Their Lunch, I’m not sure whether this qualifies the Missouri company for a Harvard Business Review case study or a grant from the Sierra Club.

    One gal wept when I told her that her gimlet was made from a product that had a seal of approval as “Ancient Forest Eco-Friendly.” She said it reminded her of a trip with her late husband to a rain forest in Brazil or Costa Rica.

    Earth Friendly claims using their product saves the equivalent of 113 fully grown trees, 48,371 gallons of water, 81 million BTUs, 5,409 pounds of solid waste and 10,550 pounds of greenhouse gas.

    Upon hearing that, one startled maven entered a motion that they agree not only to drink responsibly but also sustainably. Instead of sipping vodka from Russia, Finland or France, they would support small Missouri farmers.

    The membership seconded her motion. It was carried, along with a bejeweled patron of the performing arts whose last words were: “Here’s mud in your eye, Wall Street. Meeting adjourned.”

    The old Grey Goose ain’t what she used to be.

    ©2008 Creators Syndicate

    To reach Rhonda Chriss Lokeman, send e-mail to rlokeman@creators.com.

     

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