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Tuesday, 25 March 2008

We predict in a few months you or your kids will want a handbag made out of Capri Sun juice bags. How do we know this? Because we saw hundreds of them being assembled at TerraCycle (www.terracycle.net), the upstart Trenton company that finds creative uses for the things we know as garbage. 

TerraCyle is already known for its Worm Poop. The ultra rich natural fertilizer packaged in old soda bottles (not recycled, re-used bottles has been hailed as the earthy elixir for your garden. Click here for a video tour of the plant on NJ My Way and watch how the by-product of worms is processed — not as yucky as it sounds.

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Co-founder Tom Szaky, a Princeton dropout, is a big believer in this new eco-capitalism. “Just the idea … making a product out of waste allows you to get raw materials that are affordable,” he says.

TerraCycle pays you to return trash to them. The website directs you on how to sign up for the program and drop off used soda bottles, yogurt containers, juice drink pouches, and candy wrappers.  

The Trenton plant is overflowing with these returns, but Szaky says the company has already taken millions of dollars in orders for the fertilizer and the other consumer products it makes, like bird feeders, household cleaners, a rotary composting barrel. School kids all over the country have made TerraCyle part of their fundraising efforts.

How does Worm Poop compare to the best fertilizers from gardening goliaths? You can decide yourself. We are giving away a free case of Worm Poop, a full season’s supply, to the lucky reader who emails us a great idea to make the Garden State greener.

We’ll publish your answer on NJ My Way next week. Just click on “write the editor” below, and send us your eco-friendly thoughts.